Examples

Every site tells a
different story.

Eight different approaches — different layouts, different shapes, different personalities. They show what’s possible. Yours would be built around you, not dropped into a generic layout.

Fictional businesses, real craft — built the same way yours would be.

Notice how these don’t all feel like the same page with different colours. Each one is a genuine way a site could be put together. I’ll say what might suit you — but you choose.

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Clean & Clear

Clear and orderly — works well when qualifications and badges matter as much as what you say in your own words.

Swift Electricals — live demo site in a browser window

Swift Electricals

The first screen is split: your badges and certificates sit in one column, your main message in the other — so people see you’re registered and approved before they read the detail. Suits you if customers pick you because of what you’re qualified to do; the same idea works for any trade where proof needs to come first.

Split topCertificates first

Hartley Plumbing — live demo site in a browser window

Hartley Plumbing

Your phone number is the biggest thing on the page — hard to miss — with a clear urgent bar at the top and proof underneath (badges, trust marks). Suits you if people are stressed or in a hurry; same idea for any trade that runs on the phone ringing.

Number-firstEmergencies

Warm & Approachable

Friendly and personal — good if you want people to feel they know you a bit before they call.

Ridgecoat Decorators — live demo site in a browser window

Painter & Decorator

Ridgecoat Decorators

A strong local opening line and a big photo at the top set the tone, then a simple “how it works” in steps, and a short row of proof underneath — years, insurance, accreditations — so people feel reassured before they scroll. Suits domestic trades where calm and trust matter; same idea whenever you want process and credibility up front, not a hard sell.

Local up frontStep-by-step

Green Acre Landscapes

Gardens designed to breathe

Swindon & Wiltshire

Landscaper / Gardener

Green Acre Landscapes

The photo goes edge to edge — it feels like you’re looking at a real job, not a blank page with boxes. Text sits over the picture like a caption. Suits anyone whose work has to be seen; kitchen fitters, bathrooms, flooring — same kind of thing.

Full-width photoPicture-led

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Bold & Distinctive

Strong and memorable — when you want a site that sticks in the mind, not one that looks like everyone else’s.

WE FIX
ROOFS.

500+Jobs done

18yrExperience

24/7Callouts

Big bold type and huge faded wording in the background, bold numbers (jobs, years, callouts), and a strong coloured bar across the top. For anyone who wants the site to feel direct and confident, not soft and safe. Works when you’ve got a track record worth shouting about.

Bold typeStrong numbers

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Hartwood Joinery

Bespoke Timber Craftsmanship

Est. Swindon 1987

Carpenter / Joiner

Hartwood Joinery

Everything centres on a badge or seal — like a maker’s mark — with a clear border. Good when you want to look established and proud of the craft. Especially strong for sole traders with a long story.

Centre badgeHeritage feel

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Premium & Specialist

Refined — when you do high-value work and the site should feel the part before anyone asks the price.

Atelier Bathrooms

Where every detail is considered

Checkatrade · Top Rated 2024

Bathroom Fitter

Atelier Bathrooms

Balanced layout on a dark background — initials in a circle, neat lines, everything centred — a bit like a hotel key card. Feels upmarket straight away. Suits trades where the customer is spending serious money and wants reassurance, not a bargain pitch.

SymmetricalUpmarket feel

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Meridian Heating

GAS SAFE · 004412

Boiler installs, servicing & heating systems

10yrGuarantee

24hrResponse

Heating Engineer / Gas Safe

Meridian Heating

Key facts in boxes along the bottom — guarantee, response time, the kind of work you take on — with your registration and badges in the top bar. Suits customers who want numbers and facts before a long read: years trading, how fast you answer, what you guarantee.

Facts in boxesNumbers up front

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Want to see one built
for your business?

I’ll put together a free demo with your real business name and trade — so you can see what you’d get before you spend anything.

Get my free demo → See pricing first